Marketing Illinois: The Economic Impact of State Tourism

From the City Club of Chicago, Cory Jobe, who heads the Illinois Dept of Tourism, gives a presentation on the new methods the state is using to market Illinois’ history, parks, and Chicago. The impact of both tourism and business conferences brings a vast influx of dollars into the state’s economy, providing employment for hundreds of thousands, working in hotels, restauants, conference centers, and the many service industries that rely on tourism and conference businesses.

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